Individualist cultures value independence, while collectivist cultures prioritize interdependence and relationships with others.
Direct communication styles make the author’s intentions obvious—they say exactly what they mean. Indirect communication styles tend to hide or camouflage the speaker or writer’s true intentions and use a more nuanced tone.
Culture is not easy to define. Some aspects of culture are obvious and concrete, like art or attire, while others are less noticeable or even subconscious, like body language or the social values that dictate it.
Generalizations are a type of hypothesis, or guess, of what we expect to encounter when we interact with a certain culture. Stereotypes take generalizations too far, applying them to all members of a group.